Author: Kevin B. Burk
Publisher: Serendipity Press
Keywords: relationship, life, improve, understand, handbook
Number of Pages: 340
Published: 2004-10-31
List price: $29.95
ISBN-10: 0975968211
ISBN-13: 9780975968215

Finally! The first truly comprehensive guide to human relationships! The Relationship Handbook is guaranteed to help you to improve every single relationship in your life. Inside, you will learn the secrets of improving your romantic relationships, your family relationships, your professional relationships, and even your friendships! Filled with practical, compassionate, often humorous, but always useful advice, The Relationship Handbook guides you through the ins and outs of all human relationships. Improve Your Romantic Relationships. . Discover the secrets of how to rekindle your romance, s

Authors:Annekie Brink, Adele Berndt,
Publisher: Juta Academic
Keywords: relationship, management, customer, amp, marketing
Number of Pages: 213
Published: 2009-09-01
List price: $34.95
ISBN-10: 0702177393
ISBN-13: 9780702177392

Presenting a dramatic shift in the way marketing is viewed and how its value is determined, this diverse resource focuses on the retention of customers through excellent customer service. Attending to the “4 Ps” of marketing, the guidebook addresses the ways in which a marketer can make decisions with the customer’s perspective as the priority. With strategies both for one-to-one marketing and for mass customization, this critical handbook offers information for today’s ever-adapting business environment.

Authors:Soren Hougaard, Mogens Bjerre,
Publisher: Springer
Keywords: relationship, marketing, strategic, rethinking, marketer
Number of Pages: 230
Published: 2009-11-25
List price: $69.95
ISBN-10: 3642032427
ISBN-13: 9783642032424

In "The Relationship Marketer", Søren Hougaard and Mogens Bjerre explain how the concept of the dyad (i.e., mutuality, or "you and me") is quickly becoming a fundamental principle in marketing. The authors suggest that understanding customer relationships, value co-creation, and customised business models in which effectiveness is evaluated on an individualised basis leads to outstanding business performance. Based on these principles the authors present a concrete and practically manageable framework for implementation. Readers will find surprising, useful, and applicable marketing models, t

Authors:John H. Harvey, Julia Omarzu,
Publisher: Cambridge University Press
Keywords: relationship, enhancement, theory, minding, close
Number of Pages: 236
Published: 2006-11-02
List price: $45.00
ISBN-10: 0521028167
ISBN-13: 9780521028165

This volume provides a statement of a new theory of how committed romantic partners can maintain and enhance their close relationships over an extended period. It blends the latest relationship scholarship on closeness with practical advice and comparison of minding with several other major theories of how to maintain closeness. Minding is a package of reciprocal thought, feeling, and behavior and involves components of behavior aimed at knowing and being known by one’s partner, attribution about one’s partner and the relationship, respect, acceptance, and a never ending commitmen

Author: Diane England
Publisher: Adams Media
Keywords: relationship, support, healthy, partner, disorder, traumatic, stress, post
Number of Pages: 271
Published: 2009-08-18
List price: $14.95
ISBN-10: 1598699970
ISBN-13: 9781598699975

War, physical and sexual abuse, and natural disasters. All crises have one thing in common: Victims often suffer from post-traumatic stress disorder (PTSD) and their loved ones suffer right along with them. In this book, couples will learn how to have a healthy relationship, in spite of a stressful and debilitating disorder. They’ll learn how to:Deal with emotions regarding their partner’s PTSD Talk about the traumatic event(s)Communicate about the effects of PTSD to their childrenHandle sexual relations when a PTSD partner has suffered a traumatic sexual eventHelp their partner co

Authors:Jerry Bigner, Joseph L Wetchler,
Publisher: Routledge
Keywords: relationship, therapy, amp, monographic, couple, couples, sex, journal
Number of Pages: 188
Published: 2004-12-07
List price: $30.00
ISBN-10: 0789025558
ISBN-13: 9780789025555

Use new knowledge of the LGBT culture to ably counsel same-sex couples! Relationship Therapy with Same-Sex Couples provides psychologists, therapists, social workers, and counselors with an overview of the array of treatment issues they may face when working with couples from the LGBT community. This book highlights the experiences of therapists who have encountered concerns particular to LGBT clients—especially those in intimate relationships. This intriguing resource covers clinical issues, sex therapy, special situations, and training issues for helping therapists successfully counsel sam

Author: Evert Gummesson
Publisher: Butterworth-Heinemann
Keywords: relationship, marketing, value, logic, creating, economy, dominant, network, crm, third, management, strategy, total, new
Number of Pages: 392
Published: 2008-08-05
List price: $52.95
ISBN-10: 0750686332
ISBN-13: 9780750686334

This third edition of Total Relationship Marketing confirms it as a classic text on the subject of relationship marketing and CRM, areas which have become accepted - and debated - parts of marketing but are currently undergoing dramatic change.A major contribution to marketing thought internationally, this seminal title presents a powerful in-depth analysis of relational approaches to marketing where the three words relationships, networks and interaction are king. The book effects a dramatic shift in the fundamentals of marketing thought, with the author’s refined model of thirty relati
  
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