Author: Ann Rockley
Publisher: New Riders Press
Keywords: content, strategy, unified, managing, enterprise
Number of Pages: 592
Published: 2002-10-27
List price: $44.99
ISBN-10: 0735713065
ISBN-13: 9780735713062

Today’s businesses are overwhelmed with the need to create more content, faster, cutomized for more customers, and for more media than ever before. Managing Enterprise Content: A Unified Content Strategy provides the concepts, strategies, guidelines, processes, and technological options that will prepare enterprise content managers and authors to meet the increasing demands of creating, managing, and distributing content.Author Ann Rockley, along with the Rockley Group team, provides techniques that will help you define your content management requirements, build your vision, design your

Authors:Joe Pulizzi, Newt Barrett,
Publisher: McGraw-Hill
Keywords: content, marketing, buyers, prospects, customers
Number of Pages: 224
Published: 2009-04-29
List price: $21.95
ISBN-10: 0071625747
ISBN-13: 9780071625746

Connect to customers with compelling content! The rules of marketing have changed. Instead of loud claims of product superiority, what customers really want is valuable content that will improve their lives. Get Content Get Customers explains how to develop compelling content and seamlessly deliver it to customers— without interrupting their lives. It’s the new way of marketing, and it’s the only way to build a loyal, engaged customer base. “Pulizzi and Barrett have taken integrated marketing communications to the next level. . . . Every marketer, large or small, can use this text to b

Authors:Gerry McGovern, Rob Norton,
Publisher: FT Press
Keywords: content, quality, web, advantage, competitive, critical, gaining
Number of Pages: 256
Published: 2001-12-08
List price: $29.99
ISBN-10: 027365604X
ISBN-13: 9780273656043

Explains the theory and practice of producing reader-focused, compelling content on your website. Shows you how to organize a publishing team and how to create a web publishing strategy. Discover what high-quality content really is, and learn how to create it. Softcover.

Author: Martin Aspeli
Publisher: Packt Publishing
Keywords: content, plone, source, open, management, system, applications, centric, development, building, robust, professional, web
Number of Pages: 420
Published: 2007-09-17
List price: $39.99
ISBN-10: 1847191983
ISBN-13: 9781847191984

Building robust, content-centric web applications with Plone 3, an open source Content Management System. Plone development fundamentals Customizing Plone Developing new functionality Real-world deployments In Detail Plone is an open-source content management framework, built on the top of the Zope application server and written in Python. As a ready-to-use Content Management System with a focus on usability, Plone makes it easy for content authors to create and edit web content. Plone is also used by developers, as a framework for building content-centric web applications such as dyn

Author: Walch
Publisher: Walch Education
Keywords: content, reading, area, series, ser, math, mathematics, strategies, writing, vocabulary
Number of Pages: 106
Published: 2003-09-02
List price: $21.99
ISBN-10: 0825145732
ISBN-13: 9780825145735

Authors:Norbert Corver, Henk C. Van Riemsdijk, Henk C. Van R
Publisher: de Gruyter Mouton
Keywords: words, function, content, generative, grammar, studies, lexical, semi, categories
Number of Pages: 554
Published: 2001-11-15
List price: $76.00
ISBN-10: 3110166852
ISBN-13: 9783110166859

Authors:Chi-Hung Chi, Kwok-Yan Lam,
Publisher: Springer
Keywords: content, jiang, computing, lecture, notes, computer, science, proceedings, china, workshop, awcc, zhen, advanced, november
Number of Pages: 510
Published: 2005-03-14
List price: $89.00
ISBN-10: 3540238980
ISBN-13: 9783540238980

This book constitutes the refereed proceedings of the Advanced Workshop on Content Computing, AWCC 2004, held in Zhen Jiang, Jiang Su, China in November 2004. The 26 revised full papers and 36 revised short papers presented were carefully reviewed and selected from 194 submissions. The papers are organized in topical sections on mobile code and agent technology, content sharing and consistency management, networking infrastructure and performance, content aware security, multimedia content, content mining and knowledge extraction, Web services and content applications, content retrieval and ma
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