Author's Profile on OPENISBN

Author: Stephen Brown
Publisher: Cyan Communications
Keywords: brand, stories, series, magic, wizard, potter, harry
Number of Pages: 192
Published: 2005-10-01
List price: $12.95
ISBN-10: 1904879306
ISBN-13: 9781904879305

Harry Potter may not be the biggest brand in the world, or the most venerable, but his story is one of the most dramatic. This book tells the story of the Harry Potter brand and how it has taken the entertainment world by storm. Joanne K Rowling and her fabulous money-spinning creation is a contemporary fairytale, a 21st century version of the classic cornucopian chronicle. An impoverished single parent pens an accidental bestseller, which grows exponentially. The book begets more books, which beget movies and merchandise and huge media coverage. Today, Harry Potter is as much a brand a

Author: Stephen Brown
Publisher: Aspen
Keywords: pays, satisfaction, patient
Number of Pages: 436
Published: 1993-04-27
List price: $131.94
ISBN-10: 0834203944
ISBN-13: 9780834203945

Health Administration

Author: Stephen Brown
Keywords: ablaze, forever, triathlete, inner
Number of Pages: 96
Published: 2008-10-09
List price: $19.95
ISBN-10: 0557017602
ISBN-13: 9780557017607

Author: Professor Stephen Brown
Publisher: Sage Publications Ltd
Keywords: revolution, retro, marketing
Number of Pages: 272
Published: 2001-08-01
List price: $52.95
ISBN-10: 0761968512
ISBN-13: 9780761968511

…the finest writer in our field today." - Journal of Marketing "…genius at work." - Journal of Macromarketing "…the great heretic." - Retrospectives in Marketing "…the most devastating critic of the academic discipline of marketing ever likely to be encountered." - Service Industries Journal "…a jewel in the crown of the academic marketing establishment." - Marketing Intelligence and Planning "…remarkably entertaining." - Public Library Journal "…dazzling erudition." - European Journal of Marketing "…instant

Authors:Stephen J. Brown, Crocker H. Liu,
Publisher: Springer
Keywords: series, center, financial, markets, volume, institutions, salomon, university, real, perspective, estate, cycles, york, new, global
Number of Pages: 136
Published: 2001-01
List price: $149.00
ISBN-10: 0792378083
ISBN-13: 9780792378082

The real estate industry has been severely affected by recent developments in international capital markets. There has been a decline in real estate investment trust (REIT) share prices, and a decline in capital available for real estate ventures. These setbacks have coincided with serious financial problems of very large hedge funds and other institutional investors in the market for commercial mortgage-backed securities. This volume collects the revised papers first presented at a conference hosted by New York University’s Salomon Center on the impact of globalization on real

Author: Professor Stephen Brown
Publisher: Sage Publications Ltd
Keywords: marketing, writing
Number of Pages: 272
Published: 2005-09-15
List price: $51.95
ISBN-10: 1412902665
ISBN-13: 9781412902663

Marketing is a very diverse discipline, dealing with everything from the costs of globalization to the benefits of money-back guarantees. However, there is one thing that all marketing academics share. They are writers. They publish or perish. Their careers are advanced, and their reputations are enhanced, by the written word. Despite its importance, writing is rarely discussed, much less written about, by marketing scholars. It is one of the least understood, yet most significant, academic competencies. It is a competency in need of careful study. Writing Marketing is the first such study. It

Authors:Stephen E. Brown, Ceil Lucas,
Publisher: McGraw-Hill
Keywords: english, book, dvd, everyday, improve, life
Number of Pages: 147
Published: 2008-09-12
List price: $19.95
ISBN-10: 007149717X
ISBN-13: 9780071497176

A revolutionary new DVD that teaches you practical English using real conversations Improve Your English: English in Everyday Life combines the video advantages of DVDs with the educational benefits of fluent American English speakers in unscripted interviews. You will benefit from hearing real people--men and women from various regions and backgrounds--having spontaneous conversations about themselves and their daily lives. The DVD also has a transcript and workbook designed to refine your listening and speaking skills. Includes one 120-minute DVD.
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